Toyota meest waardevolle merk ter wereld
Ook in 2013 weer als meest waardevolle automerk ter wereld. De lijst wordt aangevoerd door Apple, Google, Coca Cola, IBM en Microsoft.
Interbrand started in 1974 when the world still thought of brands as just another word for logo.
They have changed the world’s view of branding and brand management by creating and managing brands as valuable business assets.
They now have nearly 40 Offices and are the world’s largest brand consultancy.
We bring together a diverse range of insightful thinkers making our business both rigorously analytical and highly creative.
We create and manage brand value by making the brand central to the business’s strategic aims. We’re not interested in simply being the world’s biggest brand consultancy. We want to be the most valued.